Go north, in the open air!
Liverpool has built an unshakable reputation for music, being home to the Beatles, Echo & the Bunnymen, Dead or Alive and the more recent The Zutons and The Coral. Brazil has now permanently expanded the musical spectrum of the city to include the hot and sexy beats of Brazilica.
The event is a colourful celebration of Brazilian music, dance, culture, food and of course, football and a fitting warm up to Brazil hosting the World Cup 2014 and the 2016 Olympic Games.
Brazilica has already found a firm footing in Liverpool’s festival calendar. It attracted over 60,000 visitors to Liverpool City Centre in 2011 and 80,000 in 2012. Organisers Liverpool Carnival Company and Orb Events believe that this year’s event will be yet bigger, taking over the entire city centre on Saturday 20 July. In 2012 the festival was nominated for numerous awards including Best Cultural Event at the Brazilian International Press Awards, Best Cultural Eventat the Juice FM Style Awards and Best Marketing Campaign at the City of Liverpool Business Awards.
Brand new for 2013, a programme of events at various city venues starting on Friday 12 July will provide the city with a taster of what’s coming up.
There will also be a flavour of Britain in event. Rio-based Beatle Band Sargento Pimenta will visit Brazilica for the first time this year, headlining the Juice FM Williamson Square stage. He has vigorously helped to maintain the global legacy of our city’s greatest musical export in a country that boasts one of largest and most loyal Beatles fan bases in the world.
Copenhagen also joined the celebrations this year, as the Liverpool Samba School joined forces with Carioca de Copenhague School of Samba last weekend at the Danish capital! They danced in the giant parade and entertaining revelers until dusk.
Check below for more details and make sure you join this world-class event next month. Go north!